What Is a Good Salary in Wisconsin? (2026 Cost of Living Guide)

A good salary in Wisconsin provides strong purchasing power thanks to moderate costs and good job markets. Here’s a complete breakdown.

Quick Answer

Situation Good Salary Comfortable Salary
Single, WI average $55,000-$75,000 $45,000-$55,000
Single in Madison $62,000-$85,000 $52,000-$62,000
Single in Milwaukee $55,000-$75,000 $45,000-$55,000
Single in Green Bay $48,000-$65,000 $40,000-$48,000
Family of 4 $90,000-$125,000 $75,000-$90,000

Key consideration: Wisconsin has moderate state income tax but lower overall costs than neighboring Minnesota and Illinois.

Why Wisconsin Is Affordable

Wisconsin offers:

  • Lower cost of living (7% below national average)
  • Affordable housing compared to peer states
  • Strong healthcare and education sectors
  • Manufacturing base with good blue-collar wages
  • High quality of life with lakes and outdoor activities

Good Salary by Wisconsin Area

Madison

State capital and home to UW-Madison with growing tech scene.

Category Single Person Family of 4
Minimum to survive $40,000 $75,000
Comfortable $58,000 $100,000
Good lifestyle $80,000+ $135,000+

Median home price: ~$420,000
Average rent (1BR): ~$1,450/month

Milwaukee

Largest city with diverse economy and affordable living.

Category Single Person Family of 4
Minimum to survive $35,000 $68,000
Comfortable $50,000 $88,000
Good lifestyle $70,000+ $120,000+

Median home price: ~$280,000
Average rent (1BR): ~$1,200/month

Green Bay

Northern Wisconsin city known for manufacturing and Packers.

Category Single Person Family of 4
Minimum to survive $32,000 $62,000
Comfortable $44,000 $78,000
Good lifestyle $60,000+ $105,000+

Median home price: ~$250,000
Average rent (1BR): ~$1,050/month

Eau Claire / La Crosse

Western Wisconsin smaller cities with low costs.

Category Single Person Family of 4
Minimum to survive $30,000 $58,000
Comfortable $40,000 $72,000
Good lifestyle $55,000+ $95,000+

Median home price: ~$230,000
Average rent (1BR): ~$950/month

How Much House Can You Afford in Wisconsin?

Annual Salary Max Home Price (28% rule)
$55,000 $200,000-$220,000
$70,000 $260,000-$290,000
$85,000 $320,000-$355,000
$100,000 $380,000-$420,000

See our mortgage affordability calculators for detailed breakdowns.

Wisconsin vs. Neighboring States

State $70K Salary Take-Home Cost of Living Index
Wisconsin $54,200 93
Minnesota $53,100 98
Illinois $52,800 97
Michigan $53,900 95
Iowa $55,400 89

Wisconsin offers a balanced combination of manageable taxes and costs.

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